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March 2010

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Creativity and Innovation in Business

Tuesday, 03/02/2010 01:02  |  by Erin Payne

Why is WD40 called by that name? Because the first 39 formulas did not work. The company just celebrated their 50th anniversary of the winning formula – and it attests to the idea that a willingness to try, fail, and try again is a critically important piece of innovation.

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